Pierced Magazine was another one of ‘those brands’ that came about on a whim. I come across at least a hundred or so tattooed images per day; many of the models sporting piercings. A GoDaddy search would reveal that the domain was low and behold available, so development into our growing ‘Tattoo Culture’ network was a must.
The logo had to be cool, much like most of the logos I try to design. A ‘skull’ made of piercing tools was rendered, accompanied by basic Impact fonts. However, the black & white icon will be the representative of this brand.